15+ Years
Core Development Stack
PHP • jQuery • JavaScript • CSS / SASS / SCSS • HTML
About Crystal The Developer Inc.
About Me
Crystal Lewis is a website engineer with 15+ years of experience helping businesses and agencies build, fix, improve, and maintain CMS websites.
I work across Webflow, WordPress, Shopify, Drupal, AEM, and custom front-end systems—focusing on reliable builds, performance, accessibility, SEO, and clean content workflows.
Whether you need a website finished, a technical issue fixed, or ongoing support, I bring clear communication and practical execution to every project.
My Journey
2008: Started freelancing, building WordPress and Bootstrap websites, plus mobile apps with jQuery Mobile.
2013: Joined Red Urban Canada, developing WordPress sites and learning AEM for Volkswagen.
2015: Moved to DDB, working on AEM projects for Volkswagen and McDonald's, and collaborated on a Drupal tourism site for Nova Scotia.
2016-2020: Expanded into email development, coding campaigns for Stars Lottery, Kraft, and Tobacco Free Florida, integrating Mailchimp with WordPress.
2021: Returned to freelancing, coding responsive HTML emails for Gatorade and Stars Lottery, modernizing TrackDDB's WordPress site, and mentoring their front-end team.
2022-Present: Fell in love with Webflow, rebuilt my own portfolio, and migrated INSURGENCY Agency from WordPress to Webflow.
2023-2024: Worked at MRM as Content Manager, leading a team of content authors and managing AEM publishing workflows for major brand campaigns.
Today: I design and develop responsive, SEO-optimized Webflow websites and continue helping businesses improve Drupal, WordPress, Wix, and Magnolia sites while optimizing workflows, accessibility, and performance.
Certifications
Continually enhancing my skills, I stay current with modern techniques and programming tools while pushing the boundaries of what is possible.
Technical Experience
With over 15 years of experience, I build scalable, high-performing digital experiences, blending design, development, and optimization across Webflow, WordPress, and custom-coded solutions.
13+ Years
Backend & Frameworks
GitHub & Git • MySQL • Bootstrap
13+ Years
Analytics & Design Tools
Google Analytics • Photoshop • Blender 3D
12+ Years
Optimization & Compliance
WCAG Compliance • SEO • Speed Optimization
10+ Years
Dev Tools & Software
Visual Studio Code • Adobe Media Encoder
10+ Years
Advanced Tools & Platforms
After Effects • Unreal Engine • Figma • AODA • Google Tag Manager • Jira • Xcode • C++ • Twig • Illustrator
6+ Years
Modern Dev Stack
Vite • Insomnia / Postman • Litmus • Node.js • API Development • Adobe Express
4+ Years
Emerging Skills
Python • Three.js • Canva • ChatGPT • AI Integration • Supabase